Overwatch is formally a Big Deal.
In the midst of the press launch asserting all this pleasure, Blizzard very casually dropped a milestone bomb: Overwatch has 20 million gamers now.
It’s simple to get blasé about huge numbers on this period of free-to-play video games with whopping participant numbers, however Overwatch is a premium boxed product. That’s 20 million individuals who have shelled out $60 or native equal to play.
These days, a triple-A game has to shift about 5-10 million copies to be thought of actually profitable – and that’s over its lifetime. Overwatch has stampeded previous that in lower than 5 months.
Overwatch is now edging in on Call of Duty territory, and normally Call of Duty’s ballpark 30 million annual gross sales are a peak no person else within the boxed enterprise apart from GTA dares to aspire to. Call of Duty is mainstream, you understand? It’s formally a cultural phenomenon. For Overwatch to be approaching it as a far much less accessible multiplayer-only product is astonishing.
This is a triumph for Blizzard and particularly for the Overwatch crew, who had a protracted and disappointing run on the cancelled Titan MMO; these cats should be so bucked up by this success. Let’s hope Blizzard’s common updates, occasions and direct communication hold the momentum going.