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“Our community remains the cornerstone of every decision we make,” he stated. “This isn’t just corporate jargon; it’s the fundamental blueprint for how we operate and innovate. We believe that by maintaining this level of transparency and authenticity, we build a level of trust that eventually pays off in ways far more valuable than short-term profit.”
Bellamy further noted that preserving RuneScape’s “purity” is essential to its identity, leaning into the deep nostalgia that many veterans feel for the simpler times of the early 2000s—a period of comfort for a player base that has now matured into their 30s.
“We’ve taken a firm stance against generative AI and predatory microtransactions. We’re actively removing them,” Bellamy added. “Our goal is to serve as a reliable safe haven—a bulwark against the declining trust seen across the globe. This approach is actually fueling significant growth for the title.”
While many old-school fans might still swear by Ultima Online as their ultimate retreat, Bellamy’s progressive vision for RuneScape in 2026 is undeniably attractive. It seems the secret to winning over a disillusioned adult audience is remarkably simple: denounce generative AI, strip away aggressive monetization, and respect the integrity of the virtual world.
Related Reading: The evolution of RuneScape: From teenage angst to 33-year-old professionals with limited free time.
Source: gamesradar.com
