An expert record recommends that EA’s inner target of a March 2023 launch for Star Wars Jedi: Survivor is still on the right track, which we’ll be seeing even more of the game this December.
The details originates from Jeff Grubb, talking on a current episode of Giant Bomb’s Game Mess Mornings podcast (beginning at the 27:02 mark). During a discussion concerning the size of video clip game advertising cycles, Grubb kept in mind that numerous video clip game authors really feel that they can gain from running much shorter advertising projects.
“At a certain point, these companies have discovered – and we’ve gone over this a couple of times before – that shorter campaigns are beneficial,” Grubb stated. “I was looking into ‘hey, why haven’t we heard about Star Wars Jedi Survivor anytime recently?’ Well, it’s still on track for that March release date as we’ve been saying this whole time. As EA has been saying in its earnings reports to investors this entire time, the big ‘partner game’ is coming – that’s always been Star Wars Jedi Survivor.”
Indeed, EA has actually had a ‘companion title’ and also a ‘significant IP’ game noted to launch in the home window in between January 1 and also March 31 2023 since May of this year (opens up in brand-new tab) – quickly prior to the reveal of Jedi: Survivor. Both games are still noted for that home window without their titles in the latest financial report (opens up in brand-new tab). Notably, the very same held true of Dead Space – it was noted merely as a ‘remake’ in EA’s economic records, also after the game had actually been openly disclosed.
But if Jedi: Survivor is can be found in March, where’s the advertising? “Well, they have a plan,” Grubb stated. “They’re going to start talking about it in December, and go right into a release, right then. There’s no issue with the game right now – though who knows, something could change there – but right now, no issue. That was just always the plan, to have a pretty short window for when they were going to promote it, and they don’t think that’s going to have any negative effect.”
We’ve seen EA take specifically this kind of brief advertising method with Need for Speed: Unbound. An NFS title had actually been noted in EA economic records for months prior to the official reveal, which landed in October, simply 2 months in advance of its intended December 2 launch day.
If we’re visiting even more of the game in December, naturally, that’ll place all eyes on The Game Awards on Thursday, December 8. EA has actually supplied considers games like Dragon Age 4 – uh, sorry, I mean Dreadwolf – at previous Game Awards programs, nevertheless.
On top of all that, a pair of Jedi: Survivor tie-in books are scheduled to release in spring 2023. EA, naturally, encourages you to “not assume anything” regarding Jedi: Survivor’s release pending the main statement.
Source: gamesradar.com
