Then don’t write the ingredients on the products,” a Valve artist tried to explain Steam’s AI rules “in simple terms
Steam’s rules have amused the head of Epic Games. Tim Sweeney quips that Valve could go even further and require developers to disclose which shampoo they use.
Valve artist Ayi Sanchez used a simple, relatable example to explain why Steam introduced a rule requiring developers to state whether generative AI was used in a particular game.
Responding to a comment on X suggesting the AI label be removed because it’s irrelevant in the industry’s current reality, Sanchez replied:
That’s like insisting food products shouldn’t list their ingredients. Consumers deserve full information so they can decide whether to buy something based on its composition. Only developers who cut corners fear labels.
Sanchez believes consumers will prefer an original game created by the efforts of real developers rather than a product made by artificial intelligence and prompt authors.
Epic Games chief Tim Sweeney finds Steam’s AI rules amusing and sees no point in them.
Source: iXBT.games
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