Statistics reflect players in the United States.
According to the Future of Video Games survey for the third quarter of 2025, most U.S. players buy new video games no more than twice a year.
The research found that 18% of American gamers purchase a new title roughly every six months, while 12% do so about once a year. Another 33% buy games less frequently than once per year. Altogether, 63% of U.S. players acquire two or fewer games annually.
At the same time, 22% of gamers buy a new game every three months, 10% purchase one approximately each month, and only 4% buy more than one game per month.
Commenting on the findings, Piscatella noted that the 14% of players who purchase games monthly or more often are crucial to sustaining demand for full-priced titles.
Source: iXBT.games