Billboard Japan
Since the pandemic, streamed programs have actually ended up being a popular layout for online efficiencies. Initially, these programs were viewed as being streamed online since it wasn’t feasible to execute in-person programs. However, they’ve progressed in time, and currently several programs consist of aspects that develop a charm that just streaming programs can.
One instance are reveals that make use of the metaverse — an on-line 3D digital area. With the metaverse, as an example, it’s simple to entirely transform the phase, place, and outfits for every single track, something that isn’t viable with in-person programs. Also, since the place is the net, it’s simple for audiences in Japan or all over the world to delight in viewing the program making use of simply their day-to-day smart device. For instance, in August 2020, Kenshi Yonezu came to be the very first Japanese musician to hold a digital Fortnite reveal with his Kenshi Yonezu 2020 Event / ROAMING LAMB in FORTNITE. Yonezu himself looked like a character using a lamb’s mask like the one on the coat of his ROAMING LAMB cd. Fans (or, instead, the characters of followers) from all over the world collected to see his efficiency.
In the situation of the Fortnite program, the onstage efficiency wasn’t practically by Kenshi Yonezu himself, however by his character. This undoubtedly didn’t rest ideal with some audiences, that wish to see the real musicians as they execute. But suppose, rather than a character, it were the musician themselves, doing in the metaverse? ReVers3:x (noticable “reverse cross”), developed and launched by Sony Music Labels, is an “XR” brief online efficiency task that looks for to develop web content that combines the very best components of in-person online efficiencies and metaverse live efficiencies.
XR represents “cross-reality,” a cumulative term for the introducing innovations of increased fact (AR), digital fact (VIRTUAL REALITY), and blended fact (MR). ReVers3:x makes use of the most up to date innovations from the Sony Group to execute volumetric capture making use of 3D video cameras. This method catches the topics it movies — both their activities and their areas — as 3D information. With volumetric video clip, individuals can delight in high resolution, natural-feeling online video clips that look like a musician in fact doing within the digital area. Another bottom line of the task is that initial digital areas that work as the efficiency phases can be developed for each and every efficiency.
ReVers3:x is upgraded off-and-on, however until now it has actually been utilized for an overall of 4 online efficiencies. These efficiencies were transmitted all over the world with its main YouTube network, and the network’s archives consist of all 4 efficiencies in their whole. The bulk of these programs have actually been by hip-hop musicians. For the very first program, kept in March 2022, in the center of the pandemic, they picked the musician KEIJU. The 2nd program, in May 2022, included OZworld, an NFT musician in his very own right. The 3rd program, which was the very first to be transmitted online, was a multi-artist program by CHEHON, Ryoff Karma, and CHICO CARLITO.
And simply lately, on October 30, 2023, the 4th program was program: BOSO TOKYO Presents “ReVers3:x Feat. GIRL’S POWER.” This program, the task’s very first partnership, was held within Virtual Halloween 2023, an on-line occasion carried out by KDDI, Future Design Shibuya, and the Shibuya City Tourism Association. Perhaps because of the Shibuya place, or possibly influenced by the “Y2K” fad, the idea of this occasion was “gyaru.” The primary musicians were Yayoi Daimon, a singer-songwriter and choreographer that just recently has actually attracted a lot of interest by providing songs for Hypnosis Mic, and the innovative group Sister Hood, which Daimon leads and that includes designers like professional dancer BROWNFISH ERI, make-up musician and developer MARIN KADOWAKI, and DJ XUNA. The program likewise included 3 females rap artists: CYBER RUI, a finalist on ABEMA’s RAPSTAR Tanjyou 2021, Rei(c)hi, that increased to popularity from her “high school girl battle” with Chanmina on BS SKIES PerfecTV’s BAZOOKA!!! High School Rap Tournament, and MaRI, that is still fresh in our memories many thanks to her visitor look on Awich’s “Bad Bitch Bigaku.” The digital website likewise had 10,000 gyaru target market participants. Together with the phase collection, a Halloween-influenced layout developed along with the BOSO TOKYO NFT task, it was a program where you might really feel the exact same exhilaration and interest as an actual, in-person efficiency, throughout the display.
ReVers3:x specifies itself as a “collaboration project that combines planning and production for real-world live events, exhibition events, NFTs, and more,” concentrating on XR live efficiencies. Its main YouTube network consists of not just live program video clips however likewise behind the curtain video clips and initial songs by the task’s very own digital musician, ICQ. It shares exhilaration in a selection of methods, from both music and technical point of views.
Worldwide. XR. NFTs. Every among ReVers3:x’s keyword phrases is one that has actually taken the spotlight in today’s Japanese enjoyment web content sector. Eyes are educated on the future to see what sort of brand-new developments the Sony Group will certainly create utilizing its advanced innovations.
—This post by Maiko Murata initially showed up on Billboard Japan
