PUBG Developers Dub Themselves the First Fully AI-Focused Gaming Company
Krafton intends to harness artificial intelligence to automate its workflows.
South Korean developer Krafton, known for PUBG, The Callisto Protocol, and Subnautica 2, has announced plans to become a company fully focused on artificial intelligence. CEO Chang-han Kim made the declaration during the Krafton Live Talk event on October 23.
Starting today, Krafton will begin automating processes with AI and implement AI-driven management across the company.
To execute this strategy, Krafton will invest roughly 100 billion won (about $70 million) to build a GPU cluster for AI research and automation. The company aims to complete development of an AI platform and a data integration system by the end of 2026, establishing a unified infrastructure for all workflows.
Starting in 2026, Krafton will also set aside 30 billion won annually to train employees in using AI tools.
Source: iXBT.games
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