Iconic by Mistake: KATSEYE, LE SSERAFIM, and ILLIT Team Up for a Bold New Anthem
https://www.youtube.com/watch?v=27C4pfRsf9g" title="Iconic by Mistake Music Video
What links global sensations KATSEYE, LE SSERAFIM, and ILLIT beyond their massive popularity? They are all intimately acquainted with the darker side of fame: the persistent barrage of online negativity.
Rather than retreating, the three powerhouses have turned that criticism into fuel. Their new collaborative single, “Iconic by Mistake,” serves as a defiant rebuttal to their detractors. While the audio release is slated for this Friday, the groups gave fans a cinematic glimpse of the project by dropping its official music video on Wednesday, June 10.
The visual accompaniment is as chaotic as it is captivating. From reckless midnight highway chases to unsettling scenes in a cemetery and a suburban cornfield ignited by electrical interference, the video embraces a visceral, high-stakes aesthetic that matches the song’s unapologetic tone.
“Hating me is like all you do / Breakfast to dinner / Algorithm bulletproof,” the artists assert, reclaiming the narrative around their online engagement. “Breaking your fingers / Thank you for the comments / It’s because of all your hate / I am iconic by mistake.”
All three groups fall under the HYBE umbrella, making this star-studded collaboration a significant moment for the label’s roster. The track will be available on all major streaming platforms at midnight ET on Friday, June 12.
This release punctuates a busy period for each collective. KATSEYE is currently building anticipation for their upcoming EP, Wild, led by their successful entry into the Billboard Hot 100, “Pinky Up.” LE SSERAFIM continues to ride the momentum of their May album, Pureflow Pt. 1, while ILLIT is fresh off their April mini-album, MAMIHLAPINATAPAI.
Check out the music video for “Iconic by Mistake” above.
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