Epic’s plan to get Koreans taking part in Fortnite is to have Chris Pratt taunt them

Chris Pratt is the face of Fortnite advertisements in South Korea now. Not solely is he throughout billboards and avenue indicators, he’s additionally in a weird new TV spot the place he seems to taunt Korean gamers into Fortnite competitors. Anything to get gamers because the game launches of their nation, I assume.

The advert comes by way of Hajinsun on Twitter, and you’ll watch it your self beneath. The line within the advert interprets to “there are things you shouldn’t provoke in the world,” together with “proud Korean gamers.” We see players across the nation signing into the game, solely to be interrupted by static. Cue Chris Pratt because the obnoxious American, taunting with “hello Korean… po-rini.”

Apparently that final time period is an amalgam of “Fortnite” and “kid,” and appears prefer it’s fairly an insult for these “proud gamers.” As Dexerto speculates, it appears Pratt is mocking Koreans for getting the game a lot later than the Americans – and, certainly, many of the Western world. Pratt has been the face of Fortnite advertising in South Korea all month, as Inven Global notes.

South Korea stays probably the most notable game markets on the planet, and Epic’s going the additional mile to market it there. Fortnite Insider reviews on PC Bang challenges focused at Korean gamers which have been dug up within the game information. The Korea Herald particulars a 1 billion received (slightly below $900okay USD) event that Epic will host within the nation.

Check out the Fortnite Fish Trophy areas and season 6 week 8 challenges for those who’re nonetheless making an attempt to fill out your battle go. You’ve obtained a rapidly increasing world of competitors to look good for, in spite of everything.

 
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esports, fortnite, Free To Play, Survival

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