Atari made some prodigiously widespread video games as soon as. Now you’ll be able to see the Atari model on hats with audio system, Steam Machine wannabes, and on their newly-announced cryptocurrency – they’ve diversified their portfolio, alright.
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Atari are arranging their very personal preliminary coin providing (ICO) for the Atari Token. Supposedly, Atari shall be utilising the token throughout a digital leisure platform, however their press release additionally covers the growth of their casino-gaming arm to simply accept playing with digital currencies, so it might be more likely to see some crossover between these bulletins.
“Blockchain technology is poised to take a very important place in our environment”, CEO of Atari SA., Frédéric Chesnais says, “to transform, if not revolutionise, the current economic ecosystem, especially in the areas of the videogame industry and online transactions. Given our technological strengths with the development studio, and the global reputation of the Atari brand, we have the opportunity to position ourselves attractively in this sector. Our objective is to take strategic positions with a limited case risk, in order to optimise the assets and the Atari brand.”
Atari aren’t instantly growing the platform themselves, as an alternative buying a stake in Infinity Networks Ltd. to create the Atari Token, in return for licensing out using their model.
“The firm is growing a decentralized platform giving entry to any type of digital leisure,” reads the press launch, “that’s to say, a really huge provide starting from video video games to films and music. This platform, below growth, will function utilizing a cryptocurrency, the Atari Token.”
As you would possibly count on, Atari’s shares have surged quickly upward for the reason that announcement, as have others with the identical blockchain adoption technique. Kodak launched an ICO for his or her KodakCoin cryptocurrency, and had related upward surge in share value, regardless of the platform receiving considerably widespread damaging press protection.
Atari appear to share the concept the blockchain has large potential to how transactions and on-line interactions are processed, one of many causes we predict gamers shouldn’t be quite so down on the blockchain– though the Atari Token wasn’t precisely what we had in thoughts. While the blockchain might have potential inside future gaming-related purposes, the Atari Token, and the decentralised platform it powers, will have to be an accessible and helpful software of this tech to ever get off the bottom.
Atari’s different ventures as of late have led to the pending launch of their AtariField Linux gaming machine. This slimline unit options considerably parity with Steam’s ill-fated Steam Machine undertaking, and up to now Atari have been compelled to delay pre-orders anticipated to go up final yr in efforts to additional develop the platform and ecosystem.
Atari’s crypto-push looks like one other drive to pave a brand new path into profitability for the retro gaming firm. However, Atari appear to be regularly buying and selling on their old-school recognition to get by, and absolutely that’s a treasured commodity that gained’t have the ability to carry Atari without end with out new and widespread product.
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