Taylor Swift has actually just about taken the limelight this football period, and also the NFL isn’t sorry.
Following issues from football followers that the organization is oversaturating its protection with information regarding the “Anti-Hero” pop celebrity’s current presence at Chiefs games — along with Travis Kelce‘s own comment that they’re “overdoing it” — an agent for the NFL has actually launched a declaration safeguarding all the buzz. “The Taylor Swift and Travis Kelce news has been a pop cultural moment we’ve leaned into in real time,” the NFL informed People. “It’s an intersection of sport and entertainment, and we’ve seen an incredible amount of positivity around the sport.”
As a wrap-up, the hassle started previously this year when Kelce exposed he had a crush on Swift, disclosing that he stopped working to slide the vocalist his contact number at one of her Eras Tour programs. A couple months later on, reports arised that the Kansas City limited end was dating Swift, and also they definitely weren’t eliminated when the pop celebrity went to the Chiefs’ residence game versus the Bears in late September, adhered to by the group’s away game versus the Jets a week later on.
Swift’s presence has actually currently confirmed secret to enhancing viewership, with Sunday’s (Oct. 1) Kansas City Chiefs vs. New York Jets game coming to be one of the most viewed Sunday game since February’s Super Bowl.
Specifically resolving its use Swiftian referrals throughout NFL social media sites systems — consisting of a “Taylor was here” TikTok biography — the NFL discussed in its declaration, “We frequently change our bios and profile imagery based on what’s happening in and around our games, as well as culturally.”
“The vast majority of our content has remained focused on the game, our players and variety of other initiatives, including our Toy Story Funday Football alt-cast, the international games and more,” the organization’s declaration wrapped up.
The declaration came hrs after Kelce, that still hasn’t formally verified his reported connection with Swift, discussed the NFL’s substantial protection of his supposed romance on his New Heights podcast. “They’re overdoing it a little bit, for sure,” he confessed. “Especially my situation. I think they’re just trying to have fun with it.”