A 12 months after the dissolution of the long-running MuchFACT fund, which helped Canadian artists fund music movies since 1984, RBC Royal Bank and annual juried video award Prism Prize have stepped in to create the Music Video Production Project, to be truncated to MVP Project, which incorporates cash and mentorship.
Open to recording artists and/or administrators who determine as “rising artists,” over two rounds of funding shall be provided to musicians and administrators by way of music video manufacturing grants, valued between $5,000 and $15,000 (CAD).
“Each spherical will even embrace a curated part, which goals to foster an current director/recording artist relationship,” the RBC press launch reads. Grant recipients will even obtain mentorship and networking alternatives.
The MVP Project is a part of the RBC Emerging Artists Project.
“RBC has labored carefully with the music and movie communities to create a program that particularly focuses on rising artists, in order that they too have entry to vital funding,” Matt McGlynn, vice chairman of name advertising and marketing, RBC, stated in a press assertion. “We’re thrilled to discovered the MVP Project alongside The Canadian Academy, which is able to increase Canada’s music economic system.”
Criteria for “rising artists” might be discovered on the internet website, together with the age bracket of 18 to 35, and in early phases of their profession, “normally inside the first few years.”
MVP Project be administered by the Academy of Canadian Cinema & Television (The Canadian Academy), the biggest non-profit skilled arts group in Canada with greater than 4,500 members “embody business icons and professionals, rising artists and college students.”
The fund goals “to allow Canadian creatives to discover their craft, hone their filmmaking abilities, and encourage development inside their respective industries,” it stated within the announcement.
Furthermore, The Canadian Academy has additionally acquired Prism Prize, which was created in 2012 by Louis Calabro, and judged by a jury pool of about 120 Canadian music and movie business professionals, which whittle down the 12 months’s picks to a 10 finest movies shortlist.
“Canadian music video administrators are bringing into the world a number of the most enjoyable, inventive and genre-busting visible tales of our time,” stated Louis Calabro, vice chairman programming, The Canadian Academy. “We see an undisputed urgency and relevance to the work of music video and we couldn’t be extra excited to welcome these often-overlooked filmmakers into the Canadian Academy fold.”
Applications shall be assessed by a peer-based jury of music and media professionals with illustration from all Canadian areas. Submissions for the primary spherical of the MVP Project open Oct. 1, 2018 and shut Nov. 1, 2018. The second spherical of purposes will open in January 2019. Successful candidates shall be introduced eight to 12 weeks after the ultimate utility deadline for every spherical.
