LUKA is trying to take his artistry to the subsequent degree earlier than 2018 involves a detailed. Billboard has realized that the 23-year-old has inked a brand new label cope with Heard Well Records, their first official artist on the roster. Coinciding with the signing announcement, the burgeoning rapper-producer has launched his latest single, the bristling “I Have Something,” at present (Sept. 14).
“Heard Well sees my imaginative and prescient so vividly and I knew to staff up with them, we’d kill it,” LUKA tells Billboard. “My first single with them, ‘I Have Something,’ spreads the message that all of us have to channel that confidence and consider in ourselves, even when all the percentages are towards us.”
Heard Well co-founder Jeremy Wineberg detailed what makes the “Papi Chulo” artist the correct alternative to start constructing a formidable roster as simply final 12 months, Heard Well teamed up with Sony/ATV Music publishing to assist scale the corporate made up of social media tastemakers.
“LUKA has an simple, optimistic POV along with his music imbued with a glance and vitality that connects with followers at all times wanting extra,” Wineberg says. “It’s that genuine and affirm[ing] message that instantly resonated inside the Heard Well fan group.”
Listen to “I Have Something” from LUKA beneath.
