Jay-Z is supporting wifey Beyoncé and her upcoming Ivy Park x Adidas collection by modeling the pieces himself.
On Tuesday (July 20), the official Ivy Park Instagram account shared a photo of the hip-hop billionaire mean mugging while sporting a neon orange collared shirt and shorts set with three white stripes on the sides. The mogul is also wearing a bucket hat that says “East Hampton NY.” Roc Nation exec Lenny Santiago shared the original photo on Instagram.
Other superstars sporting Bey’s new collection in the official campaign include Diddy’s son Quincy. The fourth Ivy Park collection, which is appropriate for the summertime with its monochromatic orange selections of swimwear and athleisure options, will officially drop Thursday at adidas.com at 2 p.m. ET, and on Friday in select stores globally.
In October 2020, Bey dropped the second edition of her Ivy Park x Adidas collection, where the superstar posed in a rainbow of outfits that included pantsuits, crop tops and shorts, bodysuits, and sweatsuits. A third limited-edition winter collection dubbed “Icy Park” came out in February, which was supported by a star-studded campaign featuring Hailey Bieber, Gucci Mane, Kaash Paige and Bey and Jay’s daughter Blue Ivy.
See Hov flex his Flex Park wear below.
