Epic Games has confirmed it won’t promote Fortnite for Android by way of the Google Play Store.
Earlier this week a leak from xda-developers acknowledged Fortnite wouldn’t be made out there for Android units by way of Google Play. Company CEO Tim Sweeney confirmed this was certainly the case yesterday, August 3.
Sweeney told The Verge there are two causes Epic determined to supply the sport by way of its web site as an alternative of the Play Store. For one, it needs to take care of a direct relationship with shoppers. Secondly, it isn’t too eager on having to pay 30% of the earnings comprised of every in-game buy.
“Epic wants to have a direct relationship with our customers on all platforms where that’s possible,” Sweeney instructed The Verge.
“The great thing about the Internet and the digital revolution is that this is possible, now that physical storefronts and middlemen distributors are no longer required.”
He went on to say the Android model will initially launch worldwide in all areas apart from China. Epic is at present engaged on a supply technique for Chinese prospects. Even the iOS model isn’t out there in China at present.
Sweeny mentioned Google Play doesn’t function within the nation, so it’s exploring different choices. One attainable route is to companion with a third-party comparable to Tencent or the Xiaomi Store.
A release date for Fortnite on Android hasn’t been introduced but it surely’s anticipated someday this summer time.
The unique story follows.
Original Story
Fortnite for Android could possibly be downloaded out of your browser and bypass the Google Play storefront completely.
Fortnite is doing incredibly well on iOS, so naturally one would count on it to be a large success on the open Android platform. While that’s definitely possible, information leaked from the sport’s cellular web page suggests Epic Games would possibly simply bypass Google Play because it enters the platform.
This leak comes from xda-developers (thanks Eurogamer), who discovered strains within the web site’s supply textual content that embody obtain directions. There are additionally photographs that reference safety permissions, that are “necessary to install any app outside of the Play Store”.
Unlike iOS, Android is an open platform, so prospects can obtain and run apps from any supply. But there’s a particular profit to avoiding Google Play: Epic would want to show over 30% of Android income. When we’re discussing Fortnite income, that’s not a tiny amount.
Of course, Epic may need modified its thoughts and forgotten to take the promotional materials down. We’ll discover out when Fortnite launches for Android later this yr.
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