G2A is likely to be finest often called a purveyor of very low cost Steam keys, however the firm is at the moment increasing into bodily merchandise. In an interview at Gamescom, comms specialist Gabriela Lefanowicz and head of comms Maciej Kuc stated that the corporate goals to change into one thing of a one-stop gaming store, capable of present every thing from the digital model of the game somebody is enjoying, to the chair they’re sitting in to be able to play it.
Lefanowicz says that “we started with games obviously, but we’ve added a lot of digital items since then,” and that the corporate goals to “look at what our customer base want, more than what we could already give them.”
This time round, that’s bodily merchandise, with a storefront that launched earlier this quarter, and is at the moment in an alpha stage offering “over 1,000 products.” While G2A is, to some extent, often called a purveyor of low cost digital keys from all corners of the web, Lefanowicz that one thing that makes the bodily retailer stand out is a ban on second-hand merchandise, and really clear pointers on who can promote on the shop.
“The thing that kind of makes G2A electronics stand out from other markets that sell electronics is that we have new items, so no-one can sell refurbished or any kind of used item,” Lefanowicz says. On high of that “we only deal with professional sellers, so no regular guy can go on the marketplace and be like ‘yeah, this is a new phone, I vouch for it.’ That’s not how it works, you have to actually have a stock, and be a seller who already sells and deals with electronics.”
As properly as electronics, the bodily retailer will take care of many various sorts of merchandise. Lefanowicz says that “there’s also going to be gadgets, posters, all the physical merchandise and hardware that goes into games. We’re kind of providing a more wholesome offer, so you don’t just go for your game, you can also go for some gaming mice, or a little figurine for your desk.”
G2A Electronics is at the moment stay on the firm’s major website. There’s no present phrase nevertheless, on when the brand new retailer will depart its alpha section.
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