EA E3 2017: A Way Out, Need for Speed Payback, Star Wars Battlefront 2 had been probably the most talked about on social media

The EA Play of this yr’s E3 didn’t have a single sport that spiked in mentions on social media, in keeping with analytics firm.

EA E3 2017: A Way Out, Need for Speed Payback, Star Wars Battlefront 2 had been probably the most talked about on social media

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Brandwatch, the information firm that ship evaluation of social media traits, launched its report about EA’s E3 2017 Play event. According to the report, there have been over 50,000 posts on social media concerning the present.

The posts all got here in between 12-1pm PT, which was the conference’s broadcast time. Of these interacting, 82% had been male with solely 18% feminine authors.

No one title proven induced a definite spike in chatter, which might be a results of the presentation’s fast tempo, leaping between presenters on the ground, trailers, earlier than switching the main focus to executives on stage.

Regardless, social media posts typically referenced a couple of title from the present in a single go. Some phrases and sport names had been talked about greater than others, as you possibly can see within the graph under. Amusingly, ‘Men in Blazers’ mentions typically had phrases resembling “cringe” related to them.

ea_e3_2017_social_media_report_2

As far as the highest talked about video games from the convention go, A Way Out had the very best spike, with Need for Speed Payback, and Star Wars Battlefront 2 following after.

ea_e3_2017_social_media_report_1

EA’s present this yr actually had a distinct format. For occasion, we didn’t get 20 minutes of FIFA discuss with well-known footballer X, and even the gameplay improvements bit for Madden. It’s clear A Way Out was some of the talked-about video games, and for good purpose.

 
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