Battlefield 1 leads the pack this month, serving to ship a rosy end result for the US video games market.
October NPD 2016 at a look
Total spend up 6%, largely due to 36% improve in software program gross sales.
Console and PC software program each up year-on-year.
Hardware and equipment down year-on-year.
Battlefield 1 topped software program charts.
Xbox One was best-selling .
Compare month-on-month: September 2016 NPD
Compare year-on-year: October 2015 NPD
Battlefield 1 was the best-selling sport within the US final month, in keeping with the October NPD report, contributing to a 36% year-on-year improve in software program gross sales for the month.
Battlefield 1’s chart-topping efficiency didn’t embody PC digital gross sales, so it’s probably completed even higher than the NPD believes.
NPD analyst Sam Naji name-dropped Battlefield 1, Mafia 3 and Gears of War four, saying common titles like these “helped to increase software spending by one-third” to offset declines in different classes.
This is a very nice reversal of fortunes as we had declines in software program gross sales in June, July and September this 12 months, with solely August’s sports activities sport bonanza interrupting the development until now.
Although Battlefield 1 topped the charts you shouldn’t overlook Gears of War 4 in third; the NPD’s figures for Gears of War four don’t embody any digital gross sales in any respect. It could not strictly be a platform unique, however any time a sport skips over both PS4 or Xbox One and nonetheless charts extremely, it’s an enormous deal.
Check the total software program chart beneath.
Top ten software program October NPD
- Battlefield 1
- Mafia three
- Gears of War four
- FIFA 17
- NBA 2K17
- The Elder Scrolls 5: Skyrim
- WWE 2K17
- Civilization 6
- Titanfall 2
- Madden NFL 17
Xbox One tops October NPD
As beforehand reported, the Xbox One was the best-selling console in the US in October 2016, convey it to a consecutive 4 months within the prime slot.
Gears of War four, the brand new Xbox One S and the lingering results of value cuts on older fashions are the probably drivers of this success. The true check for the platform’s continued triumph is the launch of Sony’s PS4 Pro launching earlier this month; the November NPD could convey an finish to Microsoft’s streak.
The NPD stated that Xbox’s unit gross sales grew by eight% year-on-year, however that Microsoft’s not essentially making a wad of money from it as a result of a 17% decline within the common value of Xbox due to a brand new 500GB Xbox One S Minecraft bundle (which, by the way, might be why Minecraft has fallen out of the software program charts).
Although Xbox topped, oOther platforms are additionally having fun with month regardless of an total 20% year-on-year decline in gross sales, which the NPD attributes extra to decrease costs than falling unit gross sales.
For instance, whereas the PS4 didn’t prime total, Sony’s 500GB PS4 Slim Uncharted four: A Thief’s End bundle was the top-selling particular person SKU, accounting for a whopping 17% of all unit gross sales.
The 3DS logged its fifth consecutive month of year-on-year development, with unit and greenback gross sales each up 12% regardless of no change in common pricing. The Pokemon impact, little question, and prone to be much more spectacular in subsequent month’s report, which can embody Pokemon Sun & Moon.
October 2016 NPD overview
Total business spend for October 2016 got here in at $875.7 million, up 6% year-on-year from $827.7 million.
Console software program grew 31% year-on-year to $505.7 million. PC software program grew 172% year-on-year to $33.eight million.
Hardware fell 20% year-on-year to $215.2 million. Accessories fell 24% year-on-year to $121 million, in all probability as a result of Disney Infinity bowing out and Nintendo placing the brakes on Amiibo.
Just as a reminder, the NPD’s month-to-month experiences monitor new gross sales solely, so this chart doesn’t embody income from used video games, leases, DLC, subscriptions and microtransactions. Although it does monitor some digital gross sales information, it has some gaps together with Origin, Microsoft and Bethesda’s digital gross sales information.